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FIONA BENNIE
FORESIGHT INNOVATION SUSTAINABILITY
fionabennie
WORK
FAMILY OF THE FUTURE
Whilst at Dragon Rouge, I co-led the development of Family of the Future - exploring how families of 2030 might be enjoying and interacting with well
known brands.
BRAND FUTURES: PRIMARK
Whilst at Dragon Rouge, I led the development of Brand Futures 2030. This concept explores how Primark could shift to a subsciption based business model – focussing on the turnover of high-quality, reusable garments instead of low-quality, disposable garments.